Online Radio Interviews Teach Endurance Athletes How Triathletes and Adventure Racers Train and Compete

Laguna Niguel, CA via PR Web Direct) August 26, 2004 -- EnduranceRadio.com, a new website focusing on triathlons, marathons, swimming, cycling and adventure racing, has been interviewing athletes of all experience levels about what works in endurance sports.

"By talking with endurance athletes at all levels and broadcasting the interviews online, we're able to help other athletes improve their performance," said the site's owner, Tim Berkwin.

Launched just a month ago, www.EnduranceRadio.com covers subjects such as training, nutrition, racing techniques and mental toughness. Endurance racing, such as triathlons and long-distance adventure races, have become hugely popular over the last two years. EnduranceRadio.com also offers advertisers a unique way of targeting a sought-after audience of professionals looking for tools and training to improve their personal records.

"Not surprisingly, endurance athletes tend to be high-achievers and this extends into their professional lives as well," said Mr. Berkwin. "Company executives, doctors, attorneys, and business owners tend to make up a large part of the endurance athlete community and this makes them an important target market for all types of advertisers."

Contact:
Tim Berkwin
http://www.EnduranceRadio.com
949-488-2407





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